Gray listened to advertising employees from the William Esty Co., and the slogan "Winston tastes good like a cigarette ought to" was considered, then replaced by the more succinct "Winston tastes good like a cigarette should." [5] The first print ad appeared in The Pittsburgh Press in September 1954, although with 'real' added: "Winston tastes real goodlike a cigarette should!" [6] [7] An ad in Life followed, then other outlets, using the now well-known wording
Stanley), How Can I Keep From Singing (arr
8 October 2009
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If you enjoy a subtly sweet, fruit-forward cigarette, the strawberry Mond cigarette is an excellent choice for everyday enjoyment
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