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The research was conducted and co-authored by Michael Siegel, a professor of community health sciences at Boston University School of Public Health, and Zachary Cahn, a graduate student in the political science department at the University of California at Berkeley

Despite being the most intangible sector, tobacco products across all categories experienced significant brand value losses

The UK's disposable vape ban (June 2025) and France's January 2024 ban are creating a structural format transition opportunity

Their parent company is Geekvape, a reputable and long-standing brand in the vaping market who previously focused mostly on the design and manufacture of high-end, advanced vape kits

Before June 2021, long-term vaping increased by 11.3% each year

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