Advertising and promotions that point to a cigarette brands supposed low-tar delivery are regarded as misleading, however, as tar and nicotine yields generated for cigarettes smoked by machines are appreciably lower than the yields actually delivered to compensating smokers.1622 Policy interventions to counteract tobacco companies from communicating a hierarchy of supposed relative harm within brand families include implementation of: (1) standardised packaging with one standard package colour and no imagery and design elements allowable (as observed in Australia) and (2) a single presentation requirement, which means that tobacco companies can offer only one member of a brand family (as observed in Uruguay)
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Their industry links werent mentioned in the article
Founders Adam Bowen and James Monsees co-founded the company when, as former smokers, they decided they wanted a better alternative to cigarettes than anything that was already on the market
Cigarette butts are one of the most littered items in the world
You can also join a support group or talk to a counselor
